UNLOCK YOUR CAPACITY TO INNOVATE, LEAD, THRIVE AND GROW

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TRANSFORMATIVE
KEYNOTE EXPERIENCES

Sheri's keynotes are designed to unleash potential and drive change.

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KEYNOTE SPEAKING INVESTMENT & EXPERTISE

Speaking Fees: $10,000-$15,000 (Fee varies based on event scope, customization, travel requirements, and format)

Sheri Jacobs is available as a keynote speaker for corporate conferences, association annual meetings, leadership summits, and executive retreats. Her keynotes are customized for healthcare, finance, banking, legal, real estate, franchise, professional services, hospitality, and business audiences. Each keynote includes pre-event consultation, customized content for your industry and audience, and post-event follow-up resources.

SPEAKING TOPICS & EXPERTISE

  • AI Adoption & Innovation Strategy

  • Leadership Through Uncertainty and Change

  • Future of Work and Organizational Transformation

  • Risk-Taking and Experimentation Culture

  • Customer Loyalty in a Distracted World

  • Boundaries as Innovation Drivers (signature framework)

  • Sustainable Performance and Organizational Resilience

KEYNOTE 1:

Thrive Through Loyalty: How To Increase Customer Sales In A Distracted World

KEYNOTE 2:

The Unexpected Power of Boundaries: Rethinking the Rules, Risks, and Real Drivers of Innovation

KEYNOTE 3:

Beyond the Hype: AI, Human Judgement & The Boundaries That Spark Innovation

TRANSFORMATIVE KEYNOTES

TRANSFORMATIVE KEYNOTES

TRANSFORMATIVE KEYNOTES

TRANSFORMATIVE KEYNOTES TRANSFORMATIVE KEYNOTES TRANSFORMATIVE KEYNOTES

KEYNOTE 1:

Thrive Through Loyalty: How To Increase Customer Sales In A Distracted World

INCLUDES PROPRIETARY RESEARCH FROM 100,000 CUSTOMERS

Organizations don’t thrive because of better perks. They thrive because customers feel they belong.

In a marketplace flooded with options, loyalty is no longer earned through incentives—it’s earned through emotional connection.

Sheri Jacobs shares groundbreaking research from 100,000 customers and insights from nearly half a million professionals to reveal why traditional retention strategies are failing—and what high-growth organizations do differently.

This keynote delivers a clear roadmap for building customer communities that drive engagement, advocacy, and long-term growth.

Key Takeaways:

  • The hidden psychology behind modern customer loyalty

  • Why your most satisfied customers may still leave

  • The shift from transactional engagement to emotional belonging

  • Immediate strategies to increase retention and lifetime value

    When customers belong, organizations thrive.

Sheri Jacobs with red hair and blue eyes smiling, wearing a light purple blazer, white shirt, jewelry, and a smartwatch, gesturing with her right hand.

KEYNOTE 1

KEYNOTE 2:

The Unexpected Power of Boundaries: Rethinking the Rules, Risk and Real Drivers of Innovation

We’ve been told for years that the secret to innovation is to “think outside the box.” But what if that’s exactly what’s holding us back?

In this provocative and energizing keynote, bestselling author and innovation strategist Sheri Jacobs flips the script on everything we think we know about creativity. She introduces a bold new approach: Innovation doesn’t require unlimited freedom—it thrives within clear boundaries. Boundaries aren’t barriers. They’re the launchpads for smarter risk-taking, faster progress, and bold new ideas.

Blending vivid storytelling, original research, and real-world insights from leaders and organizations across industries, Sheri brings to life the surprising truth: when people know the edges, they go further. Drawing from her powerful “playground” story—where a simple fence unlocked a wave of exploration—she invites leaders to redefine failure, rethink constraints, and create a culture where experimentation becomes second nature.

Whether you're leading a team, driving transformation, or simply trying to spark new thinking, this keynote will leave you with a powerful new lens on innovation and a practical toolkit to turn bold ideas into reality.

Key Takeaways:

  1. A mindset shift on how boundaries drive—not block—creativity

  2. A practical method to assess your team’s risk tolerance and readiness for change.

  3. Strategies to create a culture where constraints fuel creativity rather than stifle progress.

Sheri Jacobs with long red hair, wearing a lavender blazer, white top, and blue jeans, smiling and looking to her right.

KEYNOTE 2

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A MUST-HEAR SPEAKER FOR LEADERS READY TO DRIVE CHANGE.

“SHERI JACOBS ALWAYS DELIVERS ONE OF THE MOST RELEVANT AND INSPIRING KEYNOTES.”

- Michelle Mason, CEO, American Society of Association Executives

INNOVATION & LEADERSHIP

INNOVATION & LEADERSHIP

INNOVATION & LEADERSHIP

INNOVATION & LEADERSHIP INNOVATION & LEADERSHIP INNOVATION & LEADERSHIP

KEYNOTE 3:

Beyond the Hype: AI, Human Judgement & The Boundaries That Spark Innovation

AI is everywhere—and the hype is loud. But the real opportunity isn’t in chasing every new tool. It’s in knowing where AI ends and human judgment begins.

In this provocative and practical keynote, Sheri Jacobs challenges leaders to move beyond fascination with technology and instead focus on what truly drives innovation: clarity of purpose, smart constraints, and the courage to take more shots. Drawing from her research and her Amazon #1 bestselling book The Unexpected Power of Boundaries, Sheri explores how the most forward-thinking organizations aren’t asking “What can AI do?” but rather “Where should we apply it - and where shouldn’t we?”

Because paradoxically, it’s not limitless possibility that fuels innovation, it’s well-defined boundaries.

Attendees will walk away with a fresh lens on AI as a tool, not a strategy and a clear framework for combining human insight with intelligent systems to drive meaningful, sustainable growth.

Key Takeaways:

  • How to distinguish between AI hype and real strategic opportunity

  • Why human judgment - not AI - is your ultimate competitive advantage

  • The role of boundaries in accelerating innovation, not restricting it

  • A practical framework for deciding what should (and shouldn’t) be automated

  • How to build a “take more shots” culture in an AI-enabled world

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KEYNOTE 3

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CUSTOM KEYNOTE

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As an innovation keynote speaker, researcher, and entrepreneur, Sheri Jacobs helps organizations assess their change capacity, make every voice heard, and create a culture that embraces experimentation.

With experience advising 300+ organizations and surveying over a half million people, she delivers data-influenced insights on leadership and innovation. As the creator of the Unlock Your Capacity framework, Sheri provides actionable strategies to align teams, build trust, and foster a culture of experimentation. Each keynote is tailored to the audience’s unique challenges, blending research, real-world experience, and creativity to inspire and equip leaders to navigate transformation.

FREQUENTLY ASKED QUESTIONS

Q: What is Sheri's speaking fee range?

A: Keynote speaking fees range from $10,000-$25,000 depending on event requirements, customization, and location. Half-day and full-day workshops are also available. Contact us for exact pricing tailored to your organization and budget.

Q: What industries does Sheri speak to?

A: Sheri delivers keynotes for healthcare, finance, banking, legal, real estate, franchise, professional services, hospitality, recreation, and business audiences across North America and internationally.

Q: What topics does Sheri cover?

A: Core topics include innovation strategy, AI adoption and productivity, leadership through change, risk-taking and experimentation, customer loyalty, the future of work, mental resilience, and her signature framework on how boundaries enable innovation.

Q: Is Sheri available as a female keynote speaker?

A: Yes. As a female CEO, researcher, and speaker, Sheri brings research-backed insights and authentic storytelling to leadership and innovation conversations. Organizations seeking women speakers for diversity initiatives, leadership conferences, and corporate events consistently choose Sheri for her expertise and engaging delivery.

Q: What makes Sheri different from other innovation speakers?

A: Sheri's approach is grounded in original research from 500,000+ surveyed professionals and work with 300+ organizations. Her "boundaries enable innovation" framework challenges conventional "think outside the box" wisdom with actionable, evidence-based strategies. She combines CEO-level business experience with captivating stories from Arctic wildlife photography.

Q: How far in advance should we book Sheri?

A: For best availability, contact 3 months in advance. She may also be available on short notice. Prime dates (especially Q4 and major industry conference seasons) fill quickly. Contact us to check availability for your event date.

Q: Does Sheri customize her keynotes?

A: Yes. Every keynote includes pre-event consultation to understand your audience, industry challenges, and event goals. Sheri customizes content, examples, and takeaways to ensure maximum relevance and impact.

Q: What format options are available?

A: Sheri delivers 45-60 minute keynotes, half-day workshops, full-day intensives, virtual presentations, and hybrid event formats. She can also combine keynotes with a fireside chat or executive leadership workshops.

“SHERI IS A DYNAMIC SPEAKER AND THIS VOLUME RECORDS HER WORDS WHERE THEY CAN BE READ AND SAVORED.”

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-Jo Terry, President, American Medical Association Alliance

ORGANIZATIONS
SHERI HAS INSPIRED

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BEYOND THE KEYNOTE

BEYOND THE KEYNOTE

BEYOND THE KEYNOTE

BEYOND THE KEYNOTE BEYOND THE KEYNOTE BEYOND THE KEYNOTE

GO BEYOND THE KEYNOTE

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As the CEO of the global, full-service research and consulting firm, Avenue M Group, Sheri can help your organization unlock its potential through workshops, facilitation, and consulting. Over the last 15 years, Sheri has helped hundreds of organizations across many industries develop a data-influenced, visionary, and realistic strategic plan customized to their company or organization.